Corporate planning
by Bhattacharya S
Edition statement:2nd ed. Published by : Oxford & IBH Publishing Co (New Delhi) Physical details: XXVii, 250p. ISBN:81-204-0049-6.
Subject(s):
Industrial policy
--
National planning
--
Economic aspects
--
Leadership, Loyalty, Morale
--
Planning-purpose and process : Purpose, contingency planning, planning for target setting, use of OR, centralization, business cycle, process of planning
--
Corporate planning and its universe : Corporate planning, long range planning, conceptual design, corporate planning and MBO, corporate planning in different economic set up, swot analysis, corporate planner
--
Objectives : Concept of profit in radical environment, profit target, opportunity search
--
Forecasting :Methods, facts from fiction, measurement of error in forecast
--
Bridge the gap
--
Corporate strategy : General management strategy, growth strategy, salary/wage administration, marketing strategy, product strategy, financial strategy, manufacturing strategy, product development strategy, purchasing strategy, staff and organizational strategy, R & D strategy, corporate planning statement
--
Implementation : System engineering, organization, leadership, loyalty, moral, policy, regulation rules, corporate planner and implementation
Year: 1981
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | KILA HEADQUARTERS LIBRARY General Stacks | 338.62 BHA/C (Browse shelf) | Available | 001585 |