| 000 -LEADER |
|---|
| fixed length control field |
01420nam a2200145Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
81-204-0049-6 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
338.62 |
| Item number |
BHA/C |
| 100 ## - MAIN ENTRY--AUTHOR NAME |
|---|
| Personal name |
Bhattacharya S |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Corporate planning |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Name of publisher |
Oxford & IBH Publishing Co |
| Place of publication |
New Delhi |
| Year of publication |
1981 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
XXVii, 250p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Industrial policy |
| -- |
National planning |
| -- |
Economic aspects |
| -- |
Leadership, Loyalty, Morale |
| -- |
Planning-purpose and process : Purpose, contingency planning, planning for target setting, use of OR, centralization, business cycle, process of planning |
| -- |
Corporate planning and its universe : Corporate planning, long range planning, conceptual design, corporate planning and MBO, corporate planning in different economic set up, swot analysis, corporate planner |
| -- |
Objectives : Concept of profit in radical environment, profit target, opportunity search |
| -- |
Forecasting :Methods, facts from fiction, measurement of error in forecast |
| -- |
Bridge the gap |
| -- |
Corporate strategy : General management strategy, growth strategy, salary/wage administration, marketing strategy, product strategy, financial strategy, manufacturing strategy, product development strategy, purchasing strategy, staff and organizational strategy, R & D strategy, corporate planning statement |
| -- |
Implementation : System engineering, organization, leadership, loyalty, moral, policy, regulation rules, corporate planner and implementation |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
