Impact of Consumer Involvement on Consumer Behaviour : a case study of India
by Kavita Sharma
Published by : New Century Publications (New Delhi) Physical details: viii,189p. ISBN:81-7708-001-6. Year: 2000| Item type | Current location | Call number | Status | Date due | Barcode |
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| Books | KILA - CHRD LIBRARY General Stacks | 658.83 KAV/I (Browse shelf) | Available | C002885 |
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| 658.83 CHU/M Marketing research : methodological foundations | 658.83 GIB/L Local Economic Development and the Environment | 658.83 GRE/R Research for marketing decisions | 658.83 KAV/I Impact of Consumer Involvement on Consumer Behaviour : a case study of India | 658.83 KIN/M Marketing Research : an applied approach | 658.83 MIS/M Modern Marketing Research | 658.83 TUL/M Marketing Research : measurement and method |