Analyzing decision making: Metric conjoint analysis
by Louviere Jordan J
Series: Quantitative Applications in the Social Sciences Published by : Sage (New Delhi) Physical details: 95 ISBN:0-8039-2757-6.
Subject(s):
Consumer behavior
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Mathematical models
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Decision making
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Research Methodology
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Conjoint Theory
Year: 1988
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | KILA HEADQUARTERS LIBRARY | 001.4 LOU/A (Browse shelf) | Available | 003731 |