Communication for development and social change - Servaes Jan (Sage Publications New Delhi, 2008)
Keywords: Developing countries. -- Developing countries. -- Social aspects -- POLITICAL SCIENCE -- Public Policy -- Economic Policy. -- BUSINESS & ECONOMICS -- -- Government & Business. -- Social change. -- Communication in economic development. -- Communication in community development -- Communication and persistence of poverty, human rights and development in cultural perspective, media globalization through localization, vertical minds v/s horizontal cultures -- Theoretical underpinning of development communications : international perspective, participatory communication approaches to development -- Communication policies, strategies and exemplars : Communication for development approaches of some governmental and non-governmental agencies, UNESCO's contributions to cultural diversity and communication for development,FAO field projects -- Special case- HIV/AIDS campaigns : in rural areas, religion and HIV/AIDS prevention in Thailand, soul city experience in south Africa -- More complexity added- community media and conflict resolution : Community media identities and their articulation in Antwerp neighbourhood development projects, working with media in areas affected by ethno-political conflict