Understanding rural marketing
by Rajagopal
Published by : Daya Publishing House (Delhi) Physical details: VII, 131p. ISBN:81-7035-101-4.
Subject(s):
Marketing Channels
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Planning
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Village Industries
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Rural marketing system in India, trade channels, planning for infrastructure, planning for institutional linkages, monitoring and evaluation in rural marketing, marketing of village industries products
Year: 1991
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | KILA HEADQUARTERS LIBRARY General Stacks | 338.47 RAJ/U (Browse shelf) | Available | 001855 |