Principles and practice of social marketing : an international perspective
by Donovan, Robert J.
Published by : Cambridge University Press ( New York) Physical details: xix, 504 p ISBN:978-0-521-16737-6. Year: 2010| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | KILA HEADQUARTERS LIBRARY | 658.8 DON (Browse shelf) | Available | 011341 |
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| 658.57 LEE/S Smart questions for successful managers: A new technique for effective communication | 658.8 AHM/R Rural marketing in India | 658.8 CHI/P Practical Wisdom:- In real life and management. | 658.8 DON Principles and practice of social marketing : an international perspective | 658.8 GIL/M Marketing | 658.8 JEA/G Global marketing strategies | 658.8 JHA/S Social marketing |