Tata : the evolution of a corporate brand
by Witzel, Morgen
Published by : Penguin Portfolio (New Delhi ) Physical details: xvii, 222 p. ISBN:978-0-670-08406-7.
Subject(s):
Entreprises
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Tata Group
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Marketing
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Corporate image
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Creative ability in business
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Public relations
Year: 2010
Item type | Current location | Call number | Status | Date due | Barcode |
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Books | KILA HEADQUARTERS LIBRARY | 659.2 WIT/T (Browse shelf) | Available | 011273 |