Social marketing:- Improving the quality of life (Record no. 6541)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00454nam a2200157Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0-7619-2434-5 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT/S |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Kotler Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Social marketing:- Improving the quality of life |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Sage Publications |
| Place of publication | New Delhi |
| Year of publication | 2002 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 438p |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Social marketing. |
| -- | Behavior modification. |
| -- | Marketing social. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Roberto Ned |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lee Nancy |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|
| KILA HEADQUARTERS LIBRARY | KILA HEADQUARTERS LIBRARY | 2015-10-15 | 658.8 KOT/S | 007528 | Books |