000 -LEADER |
fixed length control field |
00700nam a2200145Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0-582-02553-2 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
352.007 |
Item number |
WAL/M |
100 ## - MAIN ENTRY--AUTHOR NAME |
Personal name |
Walsh Kieron |
245 ## - TITLE STATEMENT |
Title |
Marketing in local government |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Name of publisher |
Longman |
Place of publication |
London |
Year of publication |
1989 |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
116p |
490 ## - SERIES STATEMENT |
Series statement |
Longman Local Government Training Board Series |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Local government in Great Britain. |
-- |
Municipal services in Great Britain in Marketing. |
-- |
Towards public service- public service orientation, local government in different |
-- |
Nature of marketing : Consumer perspective |
-- |
Local government context : Marketing service, local authority and its services, marketing and service department, internal market |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |