Marketing Management (Record no. 22039)
000 -LEADER | |
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fixed length control field | 00437nam a22001337a 4500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | VIN/M |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Vinod,A. |
240 ## - UNIFORM TITLE | |
Uniform title | മാർക്കറ്റിംഗ് മാനേജ്മെൻ്റ് |
245 ## - TITLE STATEMENT | |
Title | Marketing Management |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Calicut |
Name of publisher | Calicut University |
Year of publication | 2008 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 468p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing--Management |
-- | Internet marketing |
-- | Consumer behavior |
-- | Market surveys |
-- | Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
---|---|---|---|---|---|---|---|---|
KILA - IPPL Library | KILA - IPPL Library | General Stacks | 2023-08-02 | 658.8 VIN/M | K003883 | Books | ||
KILA - IPPL Library | KILA - IPPL Library | General Stacks | 2024-03-01 | 658.8 VIN/M | K004001 | Books |