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Bridge Simon

Understanding enterprise, entrepreneurship and small business - 2nd Ed. - New York Palgrave MacMillan 2007 - 520p.

ISBN: 0-333-96499-3

Subjects--Topical Terms:
personality Theories, Intervention, Business Growth,Economic Approach
Enterprises and its different aspects
Enterprise in Individuals : Personality theories, Sociological approaches, Cognitive approach , behavioural theories, entrepreneurial profiling and enterprise perdition, integrated approach, gender and ethnicity
Enterprise- external influence : Cultural, political and economic conditions, demand factors, supply factors, government or other interventions, equilibrium rates
other aspects of enterprise
Enterprise and small business :Small business - definition, characteristics and needs: stages of small business development, varieties of small business
Distinctive features of small businesses
Business growth
Small is beautiful- entrepreneurship in the bigger business : corporate entrepreneurship
Promoting enterprise
Entrepreneurial - intervention
Theories, models and assumptions : Hierarchy of need model
Intervention methods(objectives , structure and approaches ) : small business polices, structure and area of intervention
intervention evaluation and results

Dewey Class. No.: 338.04 / BRI/U