Kotabe, Masaaki Helsen, Kristiaan
Global Marketing Management - 3rd ed. - Singapore Wiley 2004 - xxii,694p.
9812530991
Export marketing--Management
International business enterprises--Management
Marketing--Management
658.848 / KOT/G
Global Marketing Management - 3rd ed. - Singapore Wiley 2004 - xxii,694p.
9812530991
Export marketing--Management
International business enterprises--Management
Marketing--Management
658.848 / KOT/G